Sizzle ConciergeBy Sizzle Studios
Now live at Sheraton Universal Hotel, Universal City

We join your team. Then we greet your guests.

Sizzle Concierge gives your property a face-to-face Synth Human™ AI Host on every guest’s phone, in more than 33 languages, around the clock. Behind the scenes we build a hospitality training program around your standards and give your HR team a safe room to rehearse the conversations nobody wants to get wrong.

Arrival welcome letter
Welcome. Your host is waiting.
Scan to talk with Rosa now
Rosa greeting a guest on a phone screen
SpeaksBienvenidos
Open24 / 7
33+languages, face to face on video
24/7no shift changes, no hold music
0apps to download. Guests scan a QR code
55ready-made training programs to build from
47 yrsof Hollywood studio craft behind every host
How we work with you

We sit on your side of the table.

Your general manager, your front office, your HR director and our studio work as one team. You decide how your host sounds, what she knows and when she hands a guest to your staff. We keep building with you after launch.

What you getA typical hotel AI vendorSizzle Concierge
The guest seesA text box or a voice on the phoneA cast, produced host who looks them in the eye on video
LanguagesA handful, often text only33+ spoken languages, face to face, chosen by the guest
HardwareTablets, kiosks or in-room devices to buy and maintainNone. Guests use their own phones from the QR in your arrival welcome letter
Your regionGeneric answersA host cast and trained to reflect your city, your culture and your neighborhood
Staff trainingNot includedA bespoke hospitality program built from 55 ready-made programs
HR and labor relationsNot includedRehearsal for reprimand and discharge meetings, built on your union contracts (now in pilot)
Beyond the propertyNot includedThe Experience Pass connects guests to the destination around you
Who refines the answersOpen a support ticket and waitYour team, with a dashboard to monitor and improve every response
  1. Walk the property

    We learn your service standards, menus, policies, FAQs and labor contracts from the people who run them.

  2. Cast your host

    Together we choose a face, name, voice and personality that feel like your property and your region.

  3. Build the house

    Your host’s knowledge, your Experience Pass, your training program and your HR rehearsals, built side by side.

  4. Welcome the guests

    A QR code in the arrival welcome letter. No app, no devices, nothing for your engineers to install in rooms.

  5. Refine together

    Your team watches conversations and tunes accuracy, tone and service details as the property changes.

Rosa, Synth Human AI Host for Sheraton Universal Hotel
Rosa · Synth Human™ AI Host · Sheraton Universal Hotel
Front desk · AI Host

One conversation for everything a guest needs to know.

Guests scan the QR code in their welcome letter and meet their host on video. No app, no account, no hotel tablet. She answers the questions your front desk hears a hundred times a day, and connects the guest to your team when a person is the right answer.

  • Reservations“Can I add a night to my stay?”
  • Parking & valet“What’s the overnight rate?”
  • Room service“Is the kitchen still open?”
  • Dining“Where should we eat before the show?”
  • Amenities“When does the pool close?”
  • Shuttles“When’s the next one to the park?”

Produced by a film studio

Appearance, voice and personality are cast and directed by the team behind The Illusion Factory’s 265 creative and technical awards.

Knows when to hand off

When a guest needs a person, your host routes them to the right department instead of guessing.

Your team holds the pen

A bespoke dashboard lets you monitor conversations and refine accuracy, tone and service details over time.

Your region, in their language
33+

Every guest is greeted in the language they think in. And every guest meets a host who reflects where they are: your city’s character, your neighborhood’s favorites, the way your region welcomes people.

Rosa · English
Hi, I’m Rosa. Welcome to Sheraton Universal. How can I help you today?

Sample greetings in twelve of Rosa’s languages. Guests can switch language mid-conversation. AI Hosts speak 33+ languages; Sizzle Training lessons run in 70+.

Cast for your region

Face, name, voice and accent are chosen with you, so your host feels like she belongs to your property and your city.

Local knowledge, first-hand

She knows the shuttle times, the late-night food, the venue down the street and the route to the stadium.

The same welcome, every language

Your service standards hold whether the guest is speaking Spanish at 2 a.m. or Japanese at checkout.

The cast

Hosts our studio has cast for hotels, resorts and casinos.

Every host is cast and produced by our studio from a library of 200+ faces and 538 engineered brains, then built on your property’s knowledge.

Rosa
Rosa
Seraphina
Seraphina
Kaia
Kaia
Maria
Maria
Amara
Amara
Calla
Calla
Mateo, Synth Human hospitality instructor, in a grand hotel lobby
MateoHospitality instructor
Practice score · Guest recovery
  1. Greeting & welcome
  2. Upselling the stay
  3. Service standards

“You acknowledged the delay. Now ask what they need resolved before promising a next step.”

Back of house · Sizzle Training

Practice like it’s real. Score like it counts.

We build a hospitality training program around your property: your brand standards, your scenarios, your rubrics. Mateo, our Synth Human hospitality instructor, teaches each lesson, then plays the guest so your people can practice before they’re on the floor.

TeachShowPracticeScore & coachReport
55ready-made programs to start from
70+languages for staff training
18modules in each role program

Programs cover the 50 U.S. roles with the greatest training need and the highest turnover, plus five specialty programs including Hospitality. We built the breadth. Together, we make it precisely yours.

HR office · Labor Relations Rehearsal Now in pilot

Rehearse the reprimand before you deliver it.

Give us your collective bargaining agreements. We build them into a private rehearsal room where managers practice disciplinary and discharge conversations with a Synth Human who plays the employee, and sometimes the steward, and a coach who knows your contract article by article.

  • Built on your actual contract language: progressive discipline steps, just-cause standards, representation rights, grievance timelines.
  • Managers practice the opening, the facts, the pushback and the close, as many times as they need.
  • Live coaching flags off-contract promises, missed steps and statements that could turn into a grievance.
  • Every rehearsal is scored, so HR can see who is ready and who needs another pass.
  • Available in the languages your managers and employees actually speak.

A rehearsal and training tool. It does not replace your labor counsel, your HR team or your contract’s formal procedures.

Rehearsal: written warning, attendanceCoach · Heywood
Sample contract language · Article 14, Discipline
§14.2 Discipline is progressive: verbal warning, written warning, final written warning, then discharge.
§14.4 An employee may request a union representative at any investigatory meeting.
ManagerThanks for coming in. I want to talk about the three late clock-ins this month.
Employee · played by Synth HumanAm I being written up? Because if I am, I want my steward here.
CoachStop here. Under §14.4 she can have a representative present. Pause the meeting and reschedule with her steward. Don’t continue the questions on your own.
ManagerThat’s fair. Let’s pause and pick this up tomorrow at ten with your steward.
Beyond the lobby · Experience Pass®

Your host opens the whole city.

The Experience Pass puts your AI Host first, and everything around your property right behind her: attractions, dining, nightlife, museums, concerts, sports and shopping. Guests plan more of their stay with you, and the stay gets better.

For guests

One place on their own phone to ask, plan and go. No searching ten websites in a hotel room.

For your property

Your brand, your colors and your headline lead the pass. Your host stays the first stop, not one tile among many.

For your neighbors

Local partners reach guests at the moment they’re deciding where to go, on your terms and only where you want them.

Sheraton Universal Experience Pass: Rosa, Universal Studios, CityWalk, dining, nightlife, museums, sports and entertainment
From the press release · October 13, 2026

Rosa helps them spend less time figuring out the details and more time enjoying what brought them here.

Tom Beedon, General Manager, Sheraton Universal Hotel

Rosa’s story Read the release
Rosa
Plan your property

Let’s build your host together.

Tell us about your property. We’ll come back with a host concept, a training plan and a launch path built around your team.

info@sizzlestudios.ai

Talk with Rosa now

Interested in